Real Estate Agents: Start Promoting Yourself Now!!!
Spring is right around the corner and it’s time for my follow real estate agents and brokers to get their name out there. Why? Yes the market is horrible, and many agents and brokers are leaving the industry for other careers that have a steady income. Agents that do not have referrals are failing. My heart goes out to these people, but at the same time it’s not entirely the markets fault. Agents that do not promote there self will fail. Branding yourself will set you apart from your competition. Did you know that it takes up to five times for a piece of marketing material to get you noticed? On an average order for our agents it cost them $200.00-$300.00 for a mailing. One sale will offset this!! Say you don’t get anything from your first mailing. Say you mail out calendars. Your sphere will in fact keep calendars or magnets. Say you get no calls. Well then you start walking your sphere meeting people around the neighborhood. They are all going to notice you. Why? Because your face and contact number is on their refrigerator. There not looking to buy or sell right now, but they do know someone who is. The whole purpose of this is to stay in there face. Make sure they have a way to contact you when your service is needed, and this will help your business grow. Good luck
Tuesday, February 3, 2009
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